Value Props

Methodology

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Align your teams around a unique value proposition

Why should your prospects choose your solution over any other alternatives ?

Are you ...

A start-up with difficulties in clearly defining your value proposition ?
A scale-up with difficulties in training your sales force on how to articulate your differentiators ?

A value proposition is not just a slogan...

A few business facts

2 out of 3 B2B opportunities are lost to the competition
50% of B2B opportunities result in a status quo or indecision

The problems to solve

The benefits of your offer are often unclear to your prospects
Marketing content are rarely used by the sales force
You find it hard to stand out from the competition

Our solution helps you to clearly articulate your value proposition using collective intelligence

Without Value Props

Everyone is trying to reinvent the wheel
Improving your competitive edge doesn't happen on a regular basis
Your value proposition is described in a static playbook

With Value Props

You align your Go-To-Market teams around clear messages about your differentiators
You continuously improve the elements of your value proposition
Your value proposition is orchestrated by dynamic conversation flows for each stage of the customer journey

Orchestrate the conversations with your clients

Fine tune your value messaging

Design your market & product positioning

Take control of your strategy & empower everyone to pitch like a CEO!

Start now